ABOUT IPI

From lived complexity to a system built for clarity.

IPI was built under real operating pressure, or as he puts it himself “operator pressure.” In his twenties, an entrepreneur from nyc named Ibrahim Phiri coordinated over 300 people across a majority of Africa’s Southern countries and Japan while building a professional tennis circuit that reached 1m fans monthly. He built it as a cultural bridge for Asia and Africa.

Political disruption, sponsor isolation, cross-border complexity, and constant incentive conflict made one truth unavoidable amidst Ibrahim’s ambitions. Alignment could no longer live inside one person’s head.

300+ people coordinated

Built in high-conflict environments, not in theory.

Ibrahim Phiri seated in a teal armchair in New York City — **Across New York City, Japan, and Southern Africa**Built across markets. One standard.

When execution is real, ambiguity gets expensive.

We at IPI would know. Time meant for partnerships, capital, and expansion was consumed by manually aligning incentives and carrying institutional context.

The founder should not have to be the company’s operating system.

A collage from the IPN Tennis Tour across Japan and Southern Africa

An operator’smind does a jobno human mindshould in this age. An operator’s mind does a job no human mind should in this age.

For 12 to 15 months, he manually led roughly 50 consequential decisions a day, manually meant tracking such decisions was never noted down neither on paper, phone nor computer. The work did not stop. The mind eventually did.

The brain crashed for two weeks.

That experience made one truth clear: people should not be forced to manually carry the full map of incentives in their own heads.

Ibrahim Phiri holding a phone while seated in a café

We built a systemthat carries moreof the load. We built a system that carries more of the load.

IPI helps teams track incentives, context, fairness, and accountability with more clarity and less emotional guesswork.

Built first out of necessity.Now available to teamscarrying the same burden. Built first out of necessity. Now available to teams carrying the same burden.

IPI lets founders and operators focus on building, partnering, and expanding instead of carrying every unresolved decision themselves.

Ibrahim Phiri with family and children in Southern Africa